Thanks for visiting sweetFrog® – where our goal is to create the best frozen yogurt experience you’ve ever had! You make your own blend of delicious, soft-serve premium frozen yogurt then finish it off with any toppings you decide on. Our toppings bar is stocked fresh every day with the best ingredients for a light snack, a decadent dessert and everything in between.
Throw in a warm, family-friendly environment and our lovable mascots, Scoop and Cookie, and you’ll see why customers throughout the nation are embracing sweetFrog! We’ve grown a great deal since we began in 2009, but we’ll never get too large to lose our commitment to local communities. The F.R.O.G. in sweetFrog means Fully Depend On God, so we show that by being a great neighbor everywhere we move into. Through local partnerships, fundraisers, and much more, our stores become area of the fabric that wraps their communities.
SweetFrog Premium Frozen Yogurt began when an entrepreneur and his family relocated to Richmond, VA, during 2009. During those times, frozen yogurt shops were primarily located on the West Coast, however they became drawn to the concept because of its simplicity and low cost. Even in the midst of an unfriendly economy, they felt the time was right to enter the frozen yogurt market. The very first sweetFrog store opened later that year inside the Short Pump subdivision of Richmond.
Today, sweetFrog has grown by leaps and bounds (or hops)! Currently, sweetFrog has over 300 locations in the United States and lots of more internationally. In Fall 2018, sweetFrog was acquired with a wholly-owned subsidiary of MTY Food Group and it is headquartered in Scottsdale, Arizona.
Sweet Frog (stylized as sweetFrog – Premium Frozen Yogurt) is a chain of frozen yogurt retail restaurants owned and operated by Sweet Frog Enterprises, LLC. Sweet Frog customers create their own soft-serve frozen yogurt with lots of flavors and toppings to choose from. Derek Cha, who immigrated to america from South Korea at the age of 12, is the founder of Sweet Frog Delivery. He opened the very first Sweet Frog shop in Richmond, Virginia during 2009, at any given time when the usa economy was in a recession. Cha founded Sweet Frog on Christian principles. The “FROG” part of the name, in accordance with Cha, is actually an acronym for “Fully Rely on God”.
The Sweet Frog restaurant’s interiors are painted pink and green, and the typical store contains seven or eight frozen yogurt machines, toppings bars, and merchandise, a lot of that is centered on Sweet Frog’s mascots “Scoop” and “Cookie.”
Within the Fall of 2018, SweetFrog was acquired with a wholly owned subsidiary of Canada-based MTY Food Group Inc. of Montreal, Quebec. Located in Scottsdale, Arizona, during the time of its acquisition by MTY Food Group, the whqhzq operated 332 locations in the United States and abroad, most of that are franchised.